dare to be first

DTBF is an exhibit, digital campaign, and my undergraduate thesis topic for a woman empowerment campaign that features women in history who were the "firsts" of their kind and highlights how their legacy has inspired girls today to do the same. 

Many deliverables were created for this project, including an environmental graphic installation, a social media campaign, promotion video, stickers, and posters. The installation was displayed at the Memorial Student Center at Texas A&M University and at the 2017 Fall Visualization Show. I wrote a thesis about the project and it was chosen to be featured in the 10th edition of the Explorations: The Texas A&M Undergraduate Journal at Texas A&M that was published in November 2018.

For more information on the Dare to Be First campaign, visit Facebook and Instagram.

Key takeaways:

Social media marketing, branding, campaigning, typography, exhibit design, storyboarding, timeline mapping, user and material research and understanding the filming process better